Senior Vice President Consumer Brands

Profile

Description
Position at Hill Knowlton Strategies
Senior Vice President – Consumer Brands
Hill Knowlton Strategies
is seeking a confident and
dynamic
Senior
Vice President
with expertise in
Retail & Leisure
consumer brand work
to
join
our rapidly expanding
Consumer Markets Sector
In this role,
you will be responsible for
driving growth within the Retail & Leisure category,
overseeing
and building focused teams, and
leading
compelling consumer marketing
campaigns
on behalf of influential retail
lifestyle/
CPG/travel
x hospitality brands
with a commitment
to flawless execution and quantifiable results.
The Communications world is often divided between advisers and doers.
You must be both
. You must be capable of providing C-suite executives unique insights and problem-solving guidance while still working closely with your team to develop and execute campaigns. You must be able to manage people and effectively maintain
supreme client service
overseeing
all administrative and financial aspects of the work. This
Senior Vice President
will also serve as a leader
within an integrated, multidisciplinary team
– reaching beyond client work, providing cross team leadership and mentorship.
By its nature, Communications is a social and persuasive activity. From
strategic oversight
to the day-to-day account work, you must be confident in your ability to engage and persuade challenging individuals that your advisory guidance and tactical skills are worthy of their investment.
This
leader will boast a
record of accomplishment and
robust portfolio of work, having led
consumer
campaigns
for large
domestic
global brands
, demonstrate a bias to action that achieves results,
and a deep understanding of storytelling in today’s evolving media and consumer engagement landscape.
What You’ll Be Doing:
Providing
strategic senior leadership and
counsel, generating fresh, smart ideas and leading
consumer brand
campaigns
Establishing
strong and trusted relationships with clients as
senior advisor and true business partner
Developing and implementing
comprehensive
consumer
marketing campaigns across earned media, social/influencer
strategy
and consumer engagement
Crafting thoughtful points of view and recommendations based on a broad understanding of
consumer behavior, media
relations
and client landscapes
Developing client messaging
and
developing
compelling brand narratives
to share across channels
Driving growth
through
by
identifying
new and organic
opportunities
to sell in services and
programs
Directly managing
and
mentoring
a
collaborative team of smart and enthusiastic
communications
professionals
; ensuring deliverables are met
Providing account oversight
with a client-obsessed mindset and commitment to quality work that exceeds expectation
s
Attributes Qualifications:
10
-15
years of public relations experience
combined agency in-house
; agency experience
a plus
; experience in retail
and/or
travel x hos
pitality preferred
Strong
consumer
brand
background
and experience
leading
consumer
campaigns for complex
domestic/
global
organizations
High level
consumer
media relations strategy and execution experience
Proven trusted client adviser: an active listener who builds strong partnerships and confidently offers counsel
Strategic thinker: understands our clients’ business and communications challenges and develops smart, insight-driven strategies
Creative spark: brings a fresh perspective to our clients and develops ideas that challenge conventions
Growth mindset:
pro
actively seeks opportunities to drive organic growth
Passionate: Lives and breathes the client’s business. Understands the client’s pain points. Is an abstract thinker
comfortable with
ambiguity; u
nderstands the relationship between two disparate pieces of information
; i
s curious, questions the status quo, and is and an avid consumer of information
Operationally savvy: experienced at effectively managing multiple
work streams
and client budgets
People-centric: committed to the development of team members through active coaching and mentoring
Progressive mind-set: interested in evolving communications and the role of PR within the
m
arketing mix; brave enough to try new approaches and adopt new technologies and willing to take calculated risks to do better and more meaningful work
Adaptable by nature
with the ability to thrive under pressure and manage a variety of client contacts and priorities
Energy and passion to contribute to and help foster a fun, collaborative and thriving office culture
What the role can offer you:
The ability to work for an iconic, established agency with a ‘start up’ mentality and approach to business
The opportunity to make an impact by executing campaigns
on behalf of influential client
s
Competitive benefits package—including healthy vacation allotment, 401(k) matching, medical/dental/vision support, fitness reimbursement
and more
A career working with and influencing bold, creative teams and client brand
s
Strong leadership with a focus on entrepreneurial thinking,
training
and mentoring to help you grow, expand your skills to become your professional best
The opportunity to join the H K leadership team representing one of the
top PR firms in the country
Ready to learn more?
Please apply with your resume, cover letter and salary expectations.
About
Hill Knowlton Strategies is an international public relations company with over 85 offices around the world.
We believe that every corporation, every brand, every client has a public and today’s public is more powerful than ever before. They have the power to topple CEOs, reshape corporate and brand strategy, kill
products
and create unicorns. Today’s public demands truth,
transparency
and the highest behavioral standards.
Our client obsession means constantly evolving new products services to help brands and the public communicate. Always in beta.
At H K Strategies, our
first priority
are our people, and we believe that the agency is a canvas for everyone to write their own story. This job description is written at a moment in time; whatever role you take at H K we expect you to evolve that role; it should be different tomorrow than it is today and set new standards in the industry.
Join our team and harness the power of the public.
What we can offer you:
No need to check your values at the door, we encourage you to show up and be your authentic self
Opportunities to stretch up and across to grow within the company
Passionate colleagues and a supportive work culture
Comprehensive inclusive health, dental, vision, and mental healthcare
Back-up care, paid parental leave and family solutions
Retirement savings and student loan refinancing partner options
#LI-REMOTE
Apply

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